Latino celebrities, including Mexican actress Angelica María and Mexican regional music singer Jonatan Sanchez, joined hundreds who took part in the history-making celebration. The event also marked the conclusion of Juanita’s Vive la Tradición Menudo Contest. Adalia Quiroga, from San Bernardino, was named California Queen of Homemade Menudo. She took home a new Kia Soul as part of her winnings.
“Soup is the taste of life at Juanita’s,” said Juanita’s Foods CEO Aaron De La Torre. “Today we are honored to share the tradition of Menudo, one of our favorite soups, with our community and friends.”
“Juanita’s Foods has been an exemplary community business for decades,” said Los Angeles Mayor Eric Garcetti, who attended the event. “When I heard about today’s record-setting event, I had to be here, because not only is menudo the lifeblood of our culture, but it is the Mexican breakfast of champions.”
Juanita’s is a third-generation family-owned and operated business. It has been a union shop for more than 30 years. The company seasonally employs 70-100 UIW members who are involved in all production phases of the business’ items.
UIW Reps Laura Lopez and Guadalupe Murillo lauded Juanita’s for hosting the event and inviting UIW members to participate. They said outings like this bring a very positive vibe to the community.
“Such events allow our union members to feel proud of representing the company where they work,” Lopez said. “It’s really a win-win situation for all involved.”
Shop Steward Juan Carlos Guerrero, who has worked at Juanita’s Foods for more than 30 years, concurred, adding “I am a proud employee of Juanita’s Foods and I thank the De La Torre family for putting together such a wonderful event and allowing us to be a part of this historic moment.”
Founded in 1946 by George de la Torre Sr. and his nephew, the company carries on a strong family tradition and business legacy by producing authentic home-style Mexican foods. Juanita’s products include flavorful soups, sauces and stews made with the best quality ingredients and delivered ready to eat.